Our Story

    Founded in 1972 by Jim & Julia Barron, the original bookstore has changed through nearly half a century, growing into an emporium of diverse & interesting goods. Second generation Brandon Barron & his wife, Lacy, now operate the store & restaurant continuing the tradition of offering quality personal service. At Barron's, we believe in cultivating community, whether it's through a simple gift from the shop or dinner with friends at the cafe bar, connecting with each other is important.

    Your family is considered our family & we appreciate the support East Texas continues to share with us!


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